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Social Media Etiquette for Brands

Social Media Etiquette for Brands

According to an entrepreneur.com article, about 80% of small to medium-sized businesses have integrated social media marketing into their overall internet marketing strategy. As a young 20-something who grew up side-by-side with early social media platforms (I’m looking at you, MySpace!), seeing this level of integration tickles me pink. But not all of these businesses are #DoingItRight. Social media users,…read more →

Companies Pre-Release Game Ads to Drive Online Viewership

Companies Pre-Release Game Ads to Drive Online Viewership

This Sunday is the football championship game and it is estimated to be viewed by at least 113 million Americans. Although many viewers are excited to see the result of the “deflate gate” controversy, many more are excited to see what advertisers have up their sleeves this year. With that many domestic viewers and even more internationally, the big game…read more →

Four of Five Companies Expanding Digital Marketing Budgets

Four of Five Companies Expanding Digital Marketing Budgets

In the era of smart phones and tablets, it is becoming more important by the day to have an effective digital marketing strategy in place for your company. With so many eyeballs focused on digital screens, businesses are looking to significantly enhance digital marketing budgets in the coming year. Find out which digital marketing jobs are in high demand and…read more →

Obama Used “Instagram” in a SOTU Speech And It Made Me Happy

Obama Used “Instagram” in a SOTU Speech And It Made Me Happy

If you don’t think this is a big deal, just think of how many State of the Union addresses there have been before. Woodrow Wilson was the first to start delivering these speeches in 1913, and every president after him (with the exception of Hoover), has given at least one State of the Union address. Including President Obama’s 2015 speech, there…read more →

Twitter Translator: Powered by Bing

Twitter Translator: Powered by Bing

Since its debut back in the dark ages, the Internet has done its part in bringing the corners of the world increasingly closer. Last summer during the World Cup, Twitter tested a new tool to shrink the globe just a little more: An in-app and on-site translation feature. Upon the tournament’s end, the feature disappeared without a trace. As of…read more →

Mind = Blown | The Black Mirror Effect

Mind = Blown | The Black Mirror Effect

All we’ve been able to talk about all week at ADvise Media is Black Mirror. If you haven’t had a chance to check it out, it’s a UK series that’s currently being streamed on Netflix, and it dives into the effects that technology has on our lives. There are only seven episodes, so if you’re interested in watching, savor each…read more →

How One Man Used Glitter to Go Viral This Week

How One Man Used Glitter to Go Viral This Week

If you have ever had this displeasure of dealing with glitter, you know from experience that it is the worst. This week, one entrepreneur decided to capitalize on this collective opinion by creating a website to send it to your enemies. The website, shipglittertoyourenemies.com, promises the opportunity to anonymously ruin someone’s day by sending them a glitter bomb. About the…read more →

Targeted Amber Alerts via Facebook

Targeted Amber Alerts via Facebook

With all of the selfies and semi-narcissistic status updates populating our time-consuming social media feeds, it’s easy to see social media platforms in a negative light. After all, it’s just a meaningless way to kill some time before a doctor’s appointment or keep yourself occupied at a boring party — right? Enter: Facebook. Since 2011, Facebook has had separate pages…read more →

Utilizing Content Marketing in 2015

Utilizing Content Marketing in 2015

With the new year well underway, it is time to start implementing social media and content marketing strategies for the remainder of the year. When it comes to content marketing, it is important to stay on top of innovative ideas and trends to keep your brand relevant in the minds of consumers. With a little awareness and preparation, your company…read more →

5 Reasons to Start Blogging for your Business

5 Reasons to Start Blogging for your Business

If you haven’t already started blogging for your business, you need to start right now. A huge opportunity is being missed, as blogging can add an incredible amount of value to your online presence. If you aren’t blogging for your business already, here are five reasons you should begin immediately. Establish authority Writing about topics that are relevant to your…read more →