You've been writing and posting, posting and writing, and that blog you've been slaving away at tirelessly every day still isn't getting any traction. It's time to evaluate your blog and regroup. Here's a list of key features and components recommended by my Las Vegas SEO firm that every blog must have to gain quality traction.
1. Write for your readers.
Keywords and SEO are important for any blog, but the content is lacking and no one want to read it you're fighting a losing battle. Stuffing your blog full of illfitting keywords make your content difficult to read and raise red flags to search engines which leads to deindexing.
2. Use tags whenver you can.
Topical keywords that are linked to your blog post are the essence of tags. Tags are the best way to organize your posts into relavant topics. When you click a tag on a blog you sort all of the posts tagged with that specific topic or keyword. The make your blog easier for users to navigate and are a good place to insert a search friendly keyword.
3. ALWAYS add your meta data.
If you have the option to add your meta keywords and meta tags do so. Your meta details won't be seen, but it's one more way that search engines can gather quality information about your blog posts.
4. Write headers and sub-headers.
Summarizing your posts down to easy to read pieces makes it easy for readers to receive your information. Identify your headers and sub-headers in your html with <h1> and <h2> and try to incorporate relevant keywords into them, but take care to remember not to keyword stuff. Search engines place an emphasis on heading tagged text over paragraph texts.
5. Add a picture.
A picture that relates to the content of your article add a lot ofo value to your content. You can find free stock images that break up the content of your blog and can make it stand out from others. By creating a diverse and dynameic interaction for readers you make your blog more interesting and relevant.
6. Don't forget to add a call to action.
Give your readers some direction on where to go when they finish reading your valuable conent. Ask readers to respond with comments or to share your content via social media if they like it. For business and service blogs, you should supply a next step so that readers can find more information about services or items.