Posts Tagged "white hat seo"

Panda Updates And The Importance of Unique Content

Panda Updates And The Importance of Unique Content By Kellen Kautzman The Panda Updates, which are Google’s way of cleaning house and providing the most relevant rankings, have made it increasingly difficult for unethical SEO companies to rank sites well. Old, spammy link building techniques are providing less and less return. Ethical SEO companies turn to well done content, whereas…read more →

White Hat SEO Is The Way To Go

You may have read some of the headlines this past month about big companies like J.C. Penney, BMW and Overstock.com in trouble for black hat SEO practices (if not, click here to read the article). In the case of J.C. Penney, the industry giant was using a link-building farm which posted their links on dead or unrelated websites. For instance,…read more →